Latest update April 19th, 2024 12:59 AM
Mar 12, 2011 News
The Ansa McAl Company, the producers of and promoters of “Carib Beer” yesterday officially launched its “Carib Domin.Nation” promotion.
The promotion which comes at an overall cost of $20M, and ends on May 31 is part of the trend which the beverage company has set to ensure that it “gives back to its customers”.
Brand Co-ordinator and Marketing Officer, Nigel Worrell, said that every year his company will be hosting a major activity which aims to have its customers being eligible to earn or win the opportunity of securing prizes.
He explained that for this year, this promotion was organized so as to allow a larger number of persons to benefit in some way just by purchasing Carib Beers, in fact, of every case which contains 24 bottles; there will be at least eight bottles that have winning crowns.
This ensures that there is a high percentage of winners and the company is expectant that hundreds of Guyanese will enjoy the success of “drinking a cold Carib Beer and winning prizes instantly”.
Worrell continued by saying that the “Carib Domin.Nation” promotion is the “biggest promotion Ansa McAl has given to the public yet”.
Public Relations Officer of Ansa McAl, Darshanie Yussuf, further stated that there are 10 grand prizes which are “up for grabs” which include one Toyota Allion, one Motor Scooter, one Laptop, one LCD television, one Apple Ipod and five smart phones.
She explained that for persons to gain an opportunity of winning these fabulous prizes they must purchase a Carib Beer with the “promotional logo” on the bottle and when checking under the crown, once it shows the symbol, of a “double six” domino underneath, this would enable them to enter a draw where all 10 winners would “pull the identity of their prizes”.
None of the 10 winners with the crowns that contain the “double six” symbol will know which grand prize they won until the date of the “big draw” which will be held after the promotion ends.
Yussuf added that more crowns contain “double fours” which awards individuals the opportunity of obtaining a cooler filled with Carib Beer, “double twos” which can be traded for a pack of Carib Dominoes, “double ones” that can be exchanged for a free Carib each and “double dollar signs” that allow the individuals to receive $50 off the next purchase of a Carib Beer.
The Public Relations Officer stated that Ansa McAl has already arranged with a number of locations to distribute or sell the Carib product to ensure that customers can redeem most of the prizes (other than the grand prizes).
The company has also set up a hotline number “220-0555” termed the “Domin.Nation Hotline” where persons can call any time to receive information about the promotion and about obtaining or redeeming prizes.
Persons in the Bartica and Essequibo areas could contact the hotline number while residents in the Berbice areas could redeem prizes at the Berbice Ansa McAl branch.
Where is the BETTER MANAGEMENT/RENEGOTIATION OF THE OIL CONTRACTS you promised Jagdeo?
Apr 19, 2024
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